Historic Ratings for TRT During EURO 2024
TRT has achieved new viewership records during the 2024 UEFA European Football Championship (EURO 2024), held in Germany from June 14 to July 14. Despite facing challenges with UEFA, TRT’s performance captivated audiences, breaking record after record in Turkish television history.
Record-Breaking Viewership
TRT aired all 51 matches live, with viewership peaking during Turkey’s national team games. The most notable ratings were during the matches against Austria and the Netherlands, following Turkey’s advancement from the group stage. In the Austria match, TRT 1 achieved a 67.87 share with a historic 24.20 rating in the AB demographic, setting a new record. This record was broken again during the quarterfinal match against the Netherlands, where TRT 1 reached a 73.42 share with a 26.08 rating.
Comprehensive Coverage
TRT’s coverage of EURO 2024 extended beyond live match broadcasts. The network provided extensive pre-match and post-match content, including city profiles, interviews with fans and legendary football figures, and detailed analyses. Special segments allowed viewers to experience the stadium atmosphere, enhancing the overall viewing experience.
Digital and Radio Success
TRT’s digital platform, tabii, also saw remarkable success, attracting 14 million viewers throughout the tournament. Each of Turkey’s matches averaged 2 million viewers on tabii, with the platform accumulating 4.6 million hours of total watch time in HD quality.
For those unable to watch on TV, TRT Radyo 1 offered live commentary of all matches, drawing significant listener engagement. The radio broadcasts, along with the TRT Dinle app, reached their highest listener numbers during the national team’s games.
TRT’s achievement at EURO 2024 follows its earlier milestone of securing exclusive broadcasting rights for the UEFA Champions League, UEFA Europa League, and UEFA Conference League for the 2024-2027 seasons. This landmark move, announced in February 2024, highlighted TRT’s commitment to bringing top-tier sports content to Turkish audiences across its channels and digital platforms.
Read our previous article here for more details on TRT’s exclusive UEFA broadcasting partnership.
TRT’s performance during EURO 2024 has set a new standard for sports broadcasting in Türkiye, showcasing the network’s ability to deliver world-class coverage and engage audiences through multiple platforms. This historic achievement underscores TRT’s broadcasting excellence and solidifies its position as a leading sports broadcaster in the region.
For more Turkish content and news, visit the Medit blog here!
This news is sourced from Medyatava, published on July 18, 2024.
TRT has achieved new viewership records during the 2024 UEFA European Football Championship (EURO 2024), held in Germany from June 14 to July 14. Despite facing challenges with UEFA, TRT’s performance captivated audiences, breaking record after record in Turkish television history.
Record-Breaking Viewership
TRT aired all 51 matches live, with viewership peaking during Turkey’s national team games. The most notable ratings were during the matches against Austria and the Netherlands, following Turkey’s advancement from the group stage. In the Austria match, TRT 1 achieved a 67.87 share with a historic 24.20 rating in the AB demographic, setting a new record. This record was broken again during the quarterfinal match against the Netherlands, where TRT 1 reached a 73.42 share with a 26.08 rating.
Comprehensive Coverage
TRT’s coverage of EURO 2024 extended beyond live match broadcasts. The network provided extensive pre-match and post-match content, including city profiles, interviews with fans and legendary football figures, and detailed analyses. Special segments allowed viewers to experience the stadium atmosphere, enhancing the overall viewing experience.
Digital and Radio Success
TRT’s digital platform, tabii, also saw remarkable success, attracting 14 million viewers throughout the tournament. Each of Turkey’s matches averaged 2 million viewers on tabii, with the platform accumulating 4.6 million hours of total watch time in HD quality.
For those unable to watch on TV, TRT Radyo 1 offered live commentary of all matches, drawing significant listener engagement. The radio broadcasts, along with the TRT Dinle app, reached their highest listener numbers during the national team’s games.
TRT’s achievement at EURO 2024 follows its earlier milestone of securing exclusive broadcasting rights for the UEFA Champions League, UEFA Europa League, and UEFA Conference League for the 2024-2027 seasons. This landmark move, announced in February 2024, highlighted TRT’s commitment to bringing top-tier sports content to Turkish audiences across its channels and digital platforms.
Read our previous article here for more details on TRT’s exclusive UEFA broadcasting partnership.
TRT’s performance during EURO 2024 has set a new standard for sports broadcasting in Türkiye, showcasing the network’s ability to deliver world-class coverage and engage audiences through multiple platforms. This historic achievement underscores TRT’s broadcasting excellence and solidifies its position as a leading sports broadcaster in the region.
For more Turkish content and news, visit the Medit blog here!
This news is sourced from Medyatava, published on July 18, 2024.
Historic Ratings for TRT During EURO 2024
TRT has achieved new viewership records during the 2024 UEFA European Football Championship (EURO 2024), held in Germany from June 14 to July 14. Despite facing challenges with UEFA, TRT’s performance captivated audiences, breaking record after record in Turkish television history.
Record-Breaking Viewership
TRT aired all 51 matches live, with viewership peaking during Turkey’s national team games. The most notable ratings were during the matches against Austria and the Netherlands, following Turkey’s advancement from the group stage. In the Austria match, TRT 1 achieved a 67.87 share with a historic 24.20 rating in the AB demographic, setting a new record. This record was broken again during the quarterfinal match against the Netherlands, where TRT 1 reached a 73.42 share with a 26.08 rating.
Comprehensive Coverage
TRT’s coverage of EURO 2024 extended beyond live match broadcasts. The network provided extensive pre-match and post-match content, including city profiles, interviews with fans and legendary football figures, and detailed analyses. Special segments allowed viewers to experience the stadium atmosphere, enhancing the overall viewing experience.
Digital and Radio Success
TRT’s digital platform, tabii, also saw remarkable success, attracting 14 million viewers throughout the tournament. Each of Turkey’s matches averaged 2 million viewers on tabii, with the platform accumulating 4.6 million hours of total watch time in HD quality.
For those unable to watch on TV, TRT Radyo 1 offered live commentary of all matches, drawing significant listener engagement. The radio broadcasts, along with the TRT Dinle app, reached their highest listener numbers during the national team’s games.
TRT’s achievement at EURO 2024 follows its earlier milestone of securing exclusive broadcasting rights for the UEFA Champions League, UEFA Europa League, and UEFA Conference League for the 2024-2027 seasons. This landmark move, announced in February 2024, highlighted TRT’s commitment to bringing top-tier sports content to Turkish audiences across its channels and digital platforms.
Read our previous article here for more details on TRT’s exclusive UEFA broadcasting partnership.
TRT’s performance during EURO 2024 has set a new standard for sports broadcasting in Türkiye, showcasing the network’s ability to deliver world-class coverage and engage audiences through multiple platforms. This historic achievement underscores TRT’s broadcasting excellence and solidifies its position as a leading sports broadcaster in the region.
For more Turkish content and news, visit the Medit blog here!
This news is sourced from Medyatava, published on July 18, 2024.